Company

We close the Context Gap

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Vision & mission

A world where every enterprise has the context to improve performance and achieve better outcomes.

We connect the people, systems, signals, and work that shape an enterprise into shared, actionable context. This gives people and AI the understanding to make better decisions, act sooner, and improve results across the business.

Backed by tier-one investors

The team

The team building the system of reality

Mohit Aron

Mohit Aron

Founder & Chief Executive Officer

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“We need to move from systems of record to systems of reality.”

As a CEO, I expect my teams to spend time helping the business grow. Instead, we find ourselves spending an enormous amount of time gathering information to diagnose what was actually happening with our customers, our development teams and our revenue operations. Everything requires a meeting. The more we dig into it, the more we realize this isn't a people problem. It is a context problem.

Governance

Board of directors

Our values

How we operate

  • Collaborate & Align

    Bring diverse perspectives, hear every voice, then align using "disagree and commit." Once a path is chosen, we move forward together.

  • Ownership

    Innovation starts with initiative. We dive deep and roll up our sleeves instead of staying high level or waiting for someone else to fix it.

  • Mutual Accountability

    Excellence is a shared journey. We hold ourselves, our reports, and our peers accountable, which means asking tough questions and challenging the status quo.

  • High Standards

    Quality is non-negotiable. Whether it's hiring or a line of code, we raise the bar to delight clients, not just meet their needs.

  • Build Trust

    Trust is the foundation of every relationship. We act with unwavering integrity, stay reliable, and deliver — so everyone feels secure and valued.

Join the team

Help us build enterprise context

We’re building the shared, actionable context that helps people and AI understand how an enterprise really works. Join us in connecting systems, signals, and work so businesses can make better decisions, act sooner, and improve performance.

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Marketing

Engineering